UK’s Advertising Standards Authority has banned Gucci’s Cruise 2016 campaign due to featuring a an “unhealthily thin” y “gaunt” modelo. The image in question was taken from a video still that appeared on thetimes.co.uk and is now banned from being used for further advertising. The ASA report states: “Her pose elongated her torso and accentuated her waist so that it appeared to be very small. We also considered that her sombre facial expression and dark make up, particularly around her eyes, made her face look gaunt,” Gucci clapped back with: “nowhere in the ads were any models’ ‘bones’ visible, their makeup was natural rather than heavy […], la iluminación era uniforme y…