Helena Severin by photographer Catherine Servel

Dark Romance

Helena Severin takes on the role of a modern vampire princess in this striking fashion editorial photographed by Catherine Servel for Vogue Russia May 2015. The story balances darkness and restraint, presenting a vision that feels dramatic without ever becoming overworked. Set against a bright, almost stark background, the contrast allows the clothing and Helena’s presence to command full attention. The result is an editorial that feels both eerie and refined, playing with gothic undertones in a very controlled, fashion forward way.

Fashion and Styling

Styled by Svetlana Tanakina, the wardrobe focuses on a tight palette of maroon, black, and white. The looks are severe in shape but intentionally simple, relying on sharp tailoring, clean lines, and strong silhouettes rather than excess embellishment. Each piece feels deliberate and powerful, reinforcing the idea of a regal but restrained character. The minimalism of the styling allows the colors and cuts to speak for themselves, creating a timeless elegance with a slightly dangerous edge.

Beauty and Mood

Hair by Teiji Utsumi and makeup by Yana Marquise complete the transformation. The beauty direction leans into a polished, almost porcelain finish that enhances Helena’s naturally striking features. There is a quiet intensity in her gaze that adds to the vampire princess narrative, suggesting strength, mystery, and control rather than fantasy excess. The overall mood feels cool, confident, and composed, never theatrical but always captivating.

Photography and Composition

Catherine Servel’s photography is crisp and deliberate, emphasizing contrast and structure. The bright background works as a visual counterpoint to the dark clothing, sharpening the impact of each look. Servel captures Helena with a calm authority, allowing her posture and expression to carry the story. The images feel modern and graphic, with a focus on form, texture, and attitude.

Final Impression

Helena Severin photographed by Catherine Servel for Vogue Russia May 2015 is a refined take on gothic fashion. It is dark without being heavy, minimal without being cold, and dramatic without losing its elegance. The editorial stands as a strong example of how simplicity and contrast can create a powerful and unforgettable fashion narrative.

Credits

Magazine: Vogue Russia May 2015
Model: Helena Severin
Photographer: Catherine Servel
Fashion Editor: Svetlana Tanakina
Hair: Teiji Utsumi
Makeup: Yana Marquise