Balenciaga’s new campaign for the Bel Air bag is all about understated luxury with a twist of old-school glamour. Con Michelle Yeoh, Isabelle Huppert, and Naomi Watts, the campaign captures each star’s unique take on Balenciaga’s chic yet edgy style.
Michelle Yeoh embodies elegance in a black dress and stockings, complete with a vintage-inspired teased hairstyle and pointed heels, radiating confidence. Isabelle Huppert brings her own flair, sporting the bag in white with drop earrings, a plush coat, and ripped hosiery for a bold, edgy look. Naomi Watts switches things up with a brunette hairstyle, a departure from her usual blonde, styled with a voluminous jacket and Balenciaga’s signature pantaboots.
Shot by Nadav Kander, the campaign makes the Bel Air bag the star. Named after the famed Los Angeles neighborhood, the bag features a sleek turn-lock closure, a wide flat pocket, and aged hardware, available in both XL and medium sizes. Each portrait captures the distinct style of the actresses, while keeping the spotlight on the versatile and sophisticated design of the Bel Air bag