Sarah Snook in Stella McCartney’s Campaign for the Eco-Friendly Stella Ryder Bag

Stella McCartney has chosen Succession star Sarah Snook to front the campaign for the new Stella Ryder bag, a stylish accessory that underscores the brand’s commitment to sustainable luxury. Crafted from recycled materials, this vegan leather bag aligns with McCartney’s dedication to ethical fashion.

In a striking campaign, Snook poses alongside a majestic horse, a nod to the Stella Ryder’s design inspiration—the gentle curve of a horse’s neck. Snook, a longtime horse admirer, expressed her appreciation for these “glorious, powerful, and elegant animals,” a sentiment that resonates deeply in this campaign.

This release follows McCartney’s recent fall campaign with Eva Mendes, marking another stride in promoting fashion with purpose.