La dernière campagne de Roger Vivier, Chapitre II du Vivier Express, capture l'actrice française Eva Green dans un intemporel, récit inspiré du film noir. Known for her striking presence, Green epitomizes retro chic as she journeys on a luxurious train, exuding elegance in each scene.
Creative director Gherardo Felloni draws from classic cinema, infusing the campaign with old Hollywood allure reminiscent of icons like Bette Davis. Styled by Samuel François, Green stuns in a tailored skirt suit, accessorized with the Viv’ Choc bag and I Love Vivier heels. Sparkling sunglasses and statement earrings add a glamorous finish to her look.
The campaign’s short film reveals Green caught in a surreal moment—absorbed in a book at dusk, she encounters her own reflection in a mysterious, suspenseful twist, heightening the allure of the Vivier Express experience.