Christina Ricci has always had a way of owning October, even when it is not October. For millennials and older Gen Z, she is the original Wednesday Addams, the teen queen of Halloween before the internet decided who was spooky enough to crown. That early performance defined a generation’s idea of what gothic cool could look like, and it made Ricci a permanent touchstone for anyone who grew up with VHS tapes of Addams Family Values in their living rooms.
In Betsey Johnson’s Fall 2025 campaign, shot by Zoey Grossman, Ricci channels that legacy but with an adult playfulness. She is the goth darling who never shed her edge, now stepping into Johnson’s universe of feathered hems, sparkling embellishments, and unapologetic drama. A sweeping black gown trimmed in feathers feels like a love letter to her Wednesday roots, but it is styled with the self-awareness of a woman who knows her own iconography.
The collection itself is a party of contrasts. A leather jacket layered over a cage skirt offers toughness with a wink. Accessories add irreverence, from candy machines to carousel horses, making the darker fashion notes feel like fun instead of fear. Ricci’s beauty look seals the mood: pin-straight hair with blunt bangs, an icy gaze sharpened by decades of owning her aesthetic.
Black and white portraits of Ricci alongside Betsey Johnson herself add a sense of full-circle wonder. Both women embody a kind of theatricality that refuses to apologize for taking up space. Both understand that glamour can live inside wit and defiance.
For those who once dressed as Wednesday Addams for school Halloween parades, seeing Ricci in this campaign feels like a reunion. It is a reminder that style icons do not just arrive out of nowhere. They grow with us, they haunt our closets, and sometimes they reappear wearing Betsey Johnson, looking like the patron saint of goth chic.
