They didn’t go with the jeans under the dress look for whatever reason. But they did pull what seems inspiration from some iconic mid 2000’s looks that have been circulating back into style. A la Mean Girls, mall looks from 2005 etc. A quick journey from cringe to fun has taken over and Heaven by Marc Jacobs and Blumarine are tapping into that. The campaign is captured by one of my favorite creatives Petra Collins with styling by Lotta Volkova. Cool girl takeover for sure. But will they come out with a flip phone? To slam and/or throw?
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Blumarine’s Spring 2023 Campaign ft. Sijia Kang and Yoon Young
fan favorite Petra Collins known for her modern whimsy aesthetic captures an underwater and mermaid finned shoot for Bluemarines’s Spring/Summer 2023 Campaign. It’s as if A24 had a coming of age mermaid flick, but make it fashion., and the mermaids might kill you, stylishly. Starring models Sija Kang and Yoon Young. See the Blumarine Campaign shoot below:
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Eloisa Santos By Petra Collins
Model Eloisa Santos poses in a Gen Z Bratz inspired editorial. Taking sensual selfies in a room that seems to shrink. All captured and curated by Petra Collins for SENSSE Magazine. See the shoot below:
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Mason McKenrick, Charlie Kennedy, Brandon Harris & Trevor Signorino by Petra Collins
Male models Mason McKenrick, Charlie Kennedy, Brandon Harris, and Trevor Signorino pose in a fantasy jock inspired editorial captured by photographer Petra Collins for the latest issue of CR Men’s Book. See some of the images below:
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Justin Theroux by Petra Collins
Actor Justin Theroux is photographed in a 80’s bar inspired editorial series captured by Petra Collins for the latest issue of L’Uomo Vogue. See the shoot below:
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Achok Majak by Petra Collins
Achok Majak poses in a dreamy editorial captured by Petra Collins for the latest issue of CR Fashion Book Issue. See the shoot below:
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Zendaya by Petra Collins
Zendaya poses in a psychedelic summer editorial for the June 2016 issue of Wonderland Magazine. Captured by fashion photographer and stylist Petra Collins. See the shoot below:
