Bold and Minimal
The Esther Perbandt S/S 2016 campaign highlights a striking balance of minimalism and movement. Italian male model Sasha Marini takes center stage, embodying a raw, effortless masculinity that perfectly complements the collection’s edgy aesthetic. The campaign uses a simple, uncluttered background, allowing the focus to remain on the clothes and the dynamic energy of the model.
Action and Energy
Sasha Marini is captured in motion throughout the campaign, bringing a sense of life and immediacy to the images. Whether in mid-stride or caught in a candid gesture, each shot emphasizes the fluidity and versatility of the collection. This kinetic approach makes the campaign feel fresh, approachable, and full of personality, while maintaining a high-fashion polish.
Styling That Speaks
The S/S 2016 collection showcases Esther Perbandt’s signature bold yet wearable style. Clean lines, strong tailoring, and subtle detailing are presented in a way that feels modern without being overcomplicated. Accessories and styling choices are minimal, ensuring that the structure and craftsmanship of the garments take center stage.
Photography and Vision
Fashion photographer Birgit Kaulfuss brings a precise eye to the campaign, capturing both the elegance and energy of the collection. The lighting and framing are understated yet effective, highlighting the textures and shapes of the pieces without distraction. The result is a campaign that feels both sophisticated and spontaneous, with a cinematic quality that draws viewers in.
Clean, Edgy, and Impactful
Overall, the Esther Perbandt S/S 2016 campaign is a study in controlled energy and modern masculinity. The combination of Sasha Marini’s presence, the clean backdrop, and the bold yet refined garments makes this campaign memorable, contemporary, and fully in line with the brand’s strong fashion identity.
Credits
Designer: Esther Perbandt
Collection: S/S 2016
Campaign Model: Sasha Marini
Photographer: Birgit Kaulfuss
Style Notes: Minimalist backdrop, action-oriented shots, strong tailoring
Campaign Highlights: Dynamic movement, refined styling, modern masculine energy
See the Esther Perbandt SS16 Campaign below:




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